TRAVEL BUG
A mock ad for Expedia that captures the spirit of exploration—all while being in your own backyard.
Designs, layouts, and color keys formed the foundation for this backyard adventure.
Finding the right balance for the beetle design—to be eager, adventurous, and comforting—proved to be a fun challenge.
The environment and character designs were developed simultaneously, with both aspects utilizing rounded shapes to create
an inviting and welcoming world
An initial layout pass to establish the timing, translate storyboards into 3D layouts, and define camera movements.
Lighting progression of shots through various iterations to capture the wonderous backyard for hero beetle.
